Fashion

Kate Hudson’s Fabletics Matches Your Sporty Lifestyle

Fashion
Kate Hudson, the famous actress, had partnered with JustFab to create the Fabletics fitness clothing brand. This brand has taken the industry by storm with over $250 million in revenue. They also have over 800,000 items sold per month, making it a contender to larger clothing retailers like Amazon.   Fabletics utilizes the subscription based model gain new customers. The subscription based sales model is very trendy among other high class fashion brands. The customer pays a set monthly rate to have other fashion experts pick out their clothing. This sales technique sells a lifestyle rather than just comfortable yoga pants. They also offer online fitness videos to subscribers with no additional charge.   The company has gained a cult following that rivals even Apple. T...